It's basically the licensing I figured they'd be making more of, given how deep the market awareness of their characters is, although I was expecting more from the movie biz too, seeing as Wolverine was out this year. But given the HUGE brand awareness and multiple licensing deals Marvel has, that seems relatively small.
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angelophile) wrote in ![[info]](https://www.insanejournal.com/img/community.gif){kind=small}
scans_daily,