I mean, I do treat comics as an art form. They are--hell, it's a few different art forms combined into one coherent work, and it's neat.
But I'm very much a fangirl and don't think it's all REALLY REALLY SERIOUS BUSINESS. I'll bitch at whoever is in charge of bringing back Evil!Mary Marvel, but at the same time, I'll cheer the Flaming Carrot, or daydream about Gaiman!Death showing up to fight the Black Lanterns or whatever. Fandom's a hobby and an interest, and it's supposed to be fun, you know? :D
This guy at work treated it like he was sentenced to hard labor or something. Everything had to be serious and grown-up, and he tended to piss and moan about it when me or the other-other comics fan went "Wouldn't it be fun if...?" It was very annoying to be around that guy.