That's probably what they mean then. Make friends, and then use that friendship as a form of connection when you can. Seems a bit diabolical, but maybe it's more of a way the world works sort of thing.
And maybe two? I suppose all three could work, if you're going into a gaming industry, having played video games with people, maybe someone starts a business, or gets hired somewhere, gets you in as a designer or tester. Basketball... just good friendships. And asking pretty girls on dates builds your social skills.