I get your point about the Hellcat book, though. From what I understand, Marvel releases certain books only in comic book stores if they sold very badly in monthly magazine format (as was the case with Hellcat). I'm guessing the thinking is that it wouldn't generate sufficient profit to be worth the effort of making more widely available, that almost all the sales will be coming from the niche audience of die-hard comic book fans. But I really don't know. Not trying to defend their decision; just providing additional info in case you're wondering.