Ooooor we could point out that it's a sexist double standard endemic to the industry, and that sexism is wrong?
Less sarcastically, I'm not certain if you're aware of the degree to which people outside comics already do think that comic books are excessively titillating. Note, I'm actually not against the occasional well-integrated, all-preferences included fanservice. Meaning, we're not all heterosexual boys, here! And fanservice should never interrupt the flow of the story -- correcting for changing times, John Romita Sr. probably counts as a fanservice artist of his time, and can you imagine him just randomly plonking in an ass shot? No, because he knew how to tell a damn story!
But I think a lot of comics people -- creators and readers -- have really normalized fanservice into their worldview of what's publically acceptable. Lately there have been a ton of covers for Big Two superhero comics that have had male fans commenting that they don't want to buy the issue because they couldn't take it onto the bus or subway without being looked at like a freaky pervert. And this is basically what the Mary Jane Statue kerfuffle was about: very few of the many people started complaining loudly that the MJ statue was sexist were heavily in comics fandom; most of us who were embedded in fandom and felt that way had rolled our eyes at the status quo and moved on months ago. For these people (not all women!), it wasn't business as usual -- they weren't used to blatant and rather offensive fanservice on a daily basis, so they hadn't resigned themselves to a certain background level. Marvel and the statue company, meanwhile, deleted comments on the statue company's website, had a few oblivious interviews about how MJ wasn't just doing Peter's laundry, she was DISCOVERING HIS SECRET IDENTITY and so it totally wasn't sexist, right?! (I think people were more bothered about how she appeared to be doing his laundry while "presenting like a baboon," in the words of one witty commenter.) And now there are quiiiite a number of women out there who had a lot of fandom connections to comics, who liked Mary Jane and Spider-Man enough to get annoyed about this in the first place, and who now ... think of Marvel Comics as a hotbed of sexist troglodytes. "Oh, but women just don't want to read our comics, it's not our fault if we can't attract them!"
Cue mainstream media: "LOL AWESOME, basement-dwelling comics people versus screechy outraged feminists, best story ever!" Sigh.