I remember a spiderman story by steven grant where JJJ got so mad that people took the Bugle as a joke and read it for laughs. It shows a good change that people are siding with Spidey.
one thing that movies got it right, the first 2 movies, Spidey not that well liked with the exception of a train full of people defending him from Doc Ock, the the trilogy, Spidey is accepted and liked by the general public.
Marvel just keep using the same anti-mutant hate and the same Spidey hate because they just love to add more drama and crap for our hero.