why are these all so great, you have blessed me this day. so i'm thinking maybe something like - she has a pretty affluent family that runs a chain of businesses (hotels? spas? restaurants?) across the uk. this meant that she grew up pretty socially savvy. went to oxford where she met georgiana and started to cultivate her connections/a reputation for throwing great parties where the entry fees all siphon back to various charities. aaand then eventually started to use social media for promotion/"build her brand," which got her on the crown's radar and finally landed her in her social secretary gig! yes/no/thoughts/either way i too would love a friendship so she can not so secretly be myra's favorite.