GREAT PB. and i'm thinking something along the lines of a kim or a katy. they were superficially friends and very showy about it (sharing selfies/tagging each other/going on and on) but then annie went after her bf/gf and it was gloves off and mudslinging. we can come up with a timeline and all the various petty/mean things they did to each other that culminated in annie going off the grid for a little over a year and then coming back with a snarky rebrand that clearly was inspired by the feud.