Irreparable RPG OOC

There was a plot idea that came to my attention (cough*Jackie*cough) about a couple of characters starting up a new printed medium to rival the Prophet. Kaitee, Jackie and I brainstormed a little about possibilities for openings for new characters, and that if something like this were to happen, that it could be used as an advertising tool to bring new players into Irreparable, so they could have insta-plot.

I'd love to help instigate something like this, as I really do think it'd bring some new excitement to the game and new things for the characters to all talk about. There could be interviews with Quidditch players, reviews of businesses and products, all sorts of things.

Does anyone have ideas? Thoughts?