My Little Horses of Diomedes. I don't see that selling too well.
But on a serious note, that's very low-quality writing. Demonic toys and children being killed are both grossly overused horror tropes.
Speaking of which, I seem to recall the point of this title is taking shots at grossly overused horror tropes...but that idea's an overused trope in and of itself. Get back to me if this writer ever does something interesting with the metatextual implications.