Ooh, yes, you're right. A fairly romantic/feel good type of movie where religion/politics don't make an appearance, but snow, warm cider drinks, family, and love tend to. Usually hijinks such as 'stuck in a snowstorm and have to cuddle for warmth,' 'returning to a small town after vowing never to come back and reconnecting with a lost love,' and 'baking rivalries turn to romance' tend to happen. Someone else put it best by saying there is always "snow on the ground, where togetherness is the word to live by, and where the horrors of the world reliably subside amid the flurries of a beautiful snowstorm."
Hallmark is the the media company that tends to release these kinds of movies.