Not being recognized was entirely the point, but since a marginal amount of controlled socializing was what he'd had in mind, Severus didn't intend to otherwise pretend to be someone he wasn't at this particular moment. There wouldn't be any point in doing so anyway; he'd never liked games, and he didn't like pretending to be someone he wasn't, not after playing the double agent on both sides for 17 years.
"This is not at all where I'd have pictured you being after school," he mused, looking around the shop. Not that he'd ever gotten the impression that Pansy Parkinson would be especially interested in politics or a Ministry career, but if he'd been made to guess at what type of business she would work in or own, clothing probably wouldn't have been it. It almost seemed...too trivial.