Arthur was positively beaming under the praise of his elder. He absolutely loved it when he received such admirable praise and there was no one there to distract the praiser or change the subject. For once, something was about him.
"Well, sir.. I would imagine with the right team of people, excluding myself, you could attempt to create a replica of an advertising spore. Now, I will have to warn you however, that it takes many years to cultivate one that will be able to influence overly large groups of people. They're made with the help of fungi." he said with a nod. And hell, he wouldn't mind one bit if he was Lex Luthor's son. This man paid him more attention than father had done in his whole life time.