"Ain't that the truth," Big agreed. In all honesty, he wasn't overly concerned by the new restriction proposals. So tobacco companies weren't allowed describe their products as low-tar by citing the FTC method. It wasn't like smokers read the fine print anyhow. And for the obsessives that did, hell, there was always another way 'round these things. All it took was a little creative wording, and they were back on track. It was more an irritation than a real concern; humans were far too set in their ways to actually heed the call of the intellectuals and the politically correct, but that wouldn't stop the interest groups from bugging him.
A slight smirk tugged his mouth. "'Course, you've at least got the respectability on your side. I mean, you said it, for every 'smoking kills you' commercial there are at least three telling kids how beer's gonna get them laid. Well done with that, by the way."