He watched as she finally collapsed and broke down into tears, completely and utterly helpless. He'd never seen a woman just break down like this; most of the girls in Slytherin either cried in their own rooms, or they really didn't and it was never brought up in public. It just wasn't. And now here Ginny was, broken in front of him. He couldn't leave it like this.
Frantically, and acting swiftly, Draco sent out an owl to George, pleading for his help. He knew Ginny better than Draco did, and this wasn't something Draco didn't want to mess up. Plus, he was rather terrified of having five older brothers (not counting the Weasel, mind you) coming after him because he broke Ginny. "Gin..." he started anxiously, once the owl was out to George, and he could only hope that the former twin would get there as soon as he could.